: What should be done with URLs that no longer exist on a site? The situation: A site with an inventory page, which lists items for sale. Each item description includes a link to a spec sheet
The situation:
A site with an inventory page, which lists items for sale. Each item description includes a link to a spec sheet which can be downloaded in .pdf form. However, those items are eventually removed from the page, and the corresponding spec sheets become not available. This triggers a crawl error in Google webmaster tools, because it knows about the links, but gets a 404 error when it tries to visit them.
Should I instead return a 410 Gone error code? Should those links (to the downloadable .pdf file) be nofollowed from the very beginning, since Google can't index the documents?
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If there are other item the user may be interested in you can do a 410 error and display a page that shows them other potentially similar documents/products they may wish to view. That way you potentially can still convert those users into sales.
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