: Can I use a 302 redirect to serve up static content from an URL with escaped_fragment? We would like to serve up SEO-friendly Ajax-driven content. We are following this documentation. Has anyone
We would like to serve up SEO-friendly Ajax-driven content. We are following this documentation. Has anyone ever tried to write a 302 redirect into the .htaccess file, that takes the ?_escaped_fragment= string and send that to a static page?, for example /snapshot/yourfilename/.
How will Google react to this? I've gone through the documentation and it's not very clear. The below quote is from Google's documentation this is what I find. I'm not sure if they are saying that you can redirect the _escaped_fragment_ URL to a different static page, or if this is to redirect the hashtag URL to static content? Thoughts?
From Google's site:
Question: Can I use redirects to point the crawler at my static content?
Redirects are okay to use, as long as they eventually get you to a
page that's equivalent to what the user would see on the #! version of
the page. This may be more convenient for some webmasters than serving
up the content directly. If you choose this approach, please keep the
following in mind:
Compared to serving the content directly, using redirects will result in extra traffic because the crawler has to follow redirects to
get the content. This will result in a somewhat higher number of
fetches/second in crawl activity.
Note that if you use a permanent (301) redirect, the url shown in our search results will typically be the target of the redirect,
whereas if a temporary (302) redirect is used, we'll typically show
the #! url in search results.
Depending on how your site is set up, showing #! may produce a better user experience, because the user will be taken straight into
the AJAX experience from the Google search results page. Clicking on a
static page will take them to the static content, and they may
experience avoidable extra page load time if the site later wants to
switch them to the AJAX experience.
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As far as I can tell from Google's relevant documentation, as long as the content served up is in fact static and does not re-direct based on whether it's a robot or a human being that's viewing the page, there shouldn't be a problem with the /snapshot/yourfilename/ thing.
On the other hand, I don't see why you cannot use URL-rewrite in .htaccess or the Apache conf (if you're using Apache...)?
I think it's also necessary to think about page reloads. If the URL changes based on an AJAX request, will it not flash the page? I have no idea how your implementation works.
If you're still unsure of what route to take, post a question (as detailed as possible) to the Google Webmasters forums.
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