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Shakeerah822

: Changing my domain name - need a checklist I have a web site currently with say 'a.com', with a quite good Google rankings and a hit rate. Now due to some change in business needs I need

@Shakeerah822

Posted in: #Branding #Domains #Seo

I have a web site currently with say 'a.com', with a quite good Google rankings and a hit rate. Now due to some change in business needs I need to change my domain name to 'b.com'.


Can you provide me with a check list of all points I need to consider before going up with new name.
How can I minimize the effect on my SEO rankings? Can I carry forward existing rank to new domain.

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@Shelley277

For the point 1 - check list: I would install a copy of the site in the new domain in a new different server (if possible) and debug by comparing. Don't forget to check image sources, as your new site can still get images from the old domain. Don't make the new domain/site public until all bugs have been fixed, as having both online at the same time can penalize the new domain, that will be considered duplicate content by search engines.

As for point 2 - SEO: 301 redirects for the old domain (at least in the next months after the migration, but you should try to have them as long as possible), should be enough.

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