: Google Analytics: Track user from opening email to following link to finishing form We track the opening of our marketing emails by using the utm.gif image which works well. But, we would like

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We track the opening of our marketing emails by using the utm.gif image which works well. But, we would like to see how many users go from opening the email, to clicking a link within the email and then complete a registration form.

Is it possible to track this sort of user flow and know how many users followed this path from the email?

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@XinRu657

Yes - this is one of the tracking requirements what the Google Analytics URL Builder tool is designed to help you address.

Set your campaign to reflect the mailing and generate a URL (the utm_ variables in the GET string won't change, so it's fairly easy to programmatically add them to outoing newsletters if you'd prefer not to use the URL builder for every link).

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: Google Analytics: Track user from opening email to following link to finishing form We track the opening of our marketing emails by using the utm.gif image which works well. But, we would like

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