: For SEO, should I direct an existing website with a lower page rank to a new, better-ranked site? I have a client that has an existing site, let's call it bobthebuilder.com. My client has

Posted in: #301Redirect #DuplicateContent #GoogleSearch #Pagerank #Seo

I have a client that has an existing site, let's call it bobthebuilder.com. My client has been posting blog posts to it for the past couple of years and a modest amount of sites are naturally linking in to it. As a result, this site has a PR of 1.

My client also has another site, again, with a bunch of blog posts, on a subdomain. Let's call it bob.builders.com. This site is rich in information (again, unique to my client) and has a PR of 3.

My client has hired me on to take care of the SEO of his business, not indicating specific sites. I face several options, and would like to get some recommendations, please.

Continue writing and optimizing content for bob.builders.com and leave the other site as is
Do a permanent redirect from bobthebuilder.com to bob.builders.com, lose existing content from bobthebuilder.com
Do a permanent redirect from bobthebuilder.com to bob.builders.com, transfer all blog posts and content to bob.builders.com

What would be the best course of action?

Thank you!

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@Heady270

Don't redirect anything in such a way that loses content. Doing so will only hurt the SEO efforts. #2 is right out.

Does it make sense from a readers perspective or a site maintenance perspective to combine the blogs? That is the question that would determine between your options #1 and #3 . Of course implementing the merger and the redirects is a fair amount of work.

If you do keep them separate, would it make sense to interlink them better? It sounds like bob.builders.com might not even link to bobthebuilder.com. Otherwise they would have similar pagerank. It is certainly possible to brand the sites the same with a similar look and feel and much better interlinking without changing any of the urls.

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: For SEO, should I direct an existing website with a lower page rank to a new, better-ranked site? I have a client that has an existing site, let's call it bobthebuilder.com. My client has

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