: Blackhat SEO/Spam? Backlinking-blog entry has nothing to do with our site I'm seeing some weird backlinks to our site. For example, there's a blogger with a site that is several years old

I'm seeing some weird backlinks to our site.

For example, there's a blogger with a site that is several years old and looking pretty legitimate, but he has links to our e-commerce home page site from his blog posts that have nothing to do with the type of products we sell.

He has these anchor text that are keywords on our site, but are used out of context in his blog. For example, "... toothpaste caps" where cap is linking to our site where we baseball caps. Or, "... power outlet cap" where cap is linking to our homepage. Now, our last SEO guy, who I think was horrible, used to employ these paid services that would write fake reviews for you with a link to our site. So, it is not impossible that this was a result from that, but I need to find that out.

What exactly is this type of behavior called by SEOs and search engine companies? I'd like to research more into what this is what how it affects our site and where it came from.

10.01% popularity Vote Up Vote Down

: What folder should I apply SSL certificate to? Is an SSL cert applied to a specific folder or also all subfolders of that folder? If the SSL is applied to the root, will it be applied to

@Becky754

Posted in: #Https #SecurityCertificate

1 Comments

: Optimized rate of frequency of changing title and description/keywords meta-tag? OK we can change the content at any frequency. But what about <title>, description-meta tag, keywords meta tag.

@Becky754

Posted in: #MetaTags

0 Comments

: Unusual Source in Google Analytics When I'm reviewing the sources of my pages within Analytics, I'm occasionally seeing some values that appear to be incorrect/impossible. I'm not seeing it often,

@Becky754

Posted in: #GoogleAnalytics

1 Comments

: Structured data: Google Data Highlighter? We're working on adding structured data for a richer snippet on search engine result pages. There are two type of structured data that I can't figure

@Becky754

Posted in: #Google #Serps #StructuredData

1 Comments

Login to post a comment!

1 Comments

Sorted by latest first Latest Oldest Best

@Nimeshi995

What exactly is this type of behavior called by SEOs and search engine companies?

It's called negative SEO and with companies engaging in such activives in most countries they are breaking the law under 'law jurisdictions under defamation and slander' purposely destroying someone's business should it be bad reviews or negative SEO is most countries is illegal.

But with this said you have only mentioned one link, even with a few its unlikely to harm your SEO rankings unless you have 'few' links, then the ratio would mean you would be more effected by dilution of the keyword 'cap' against baseball and toothpaste.

Your best course of action would either to:

Ignore it those links but keep an eye for new.
Remove those links using the disavowed tool within Google Webmaster Tools.

10% popularity Vote Up Vote Down

Feed

: Blackhat SEO/Spam? Backlinking-blog entry has nothing to do with our site I'm seeing some weird backlinks to our site. For example, there's a blogger with a site that is several years old

More posts by @Becky754

: What folder should I apply SSL certificate to? Is an SSL cert applied to a specific folder or also all subfolders of that folder? If the SSL is applied to the root, will it be applied to

: Optimized rate of frequency of changing title and description/keywords meta-tag? OK we can change the content at any frequency. But what about <title>, description-meta tag, keywords meta tag.

: Unusual Source in Google Analytics When I'm reviewing the sources of my pages within Analytics, I'm occasionally seeing some values that appear to be incorrect/impossible. I'm not seeing it often,

: Structured data: Google Data Highlighter? We're working on adding structured data for a richer snippet on search engine result pages. There are two type of structured data that I can't figure

Login to post a comment!

1 Comments

Back to top | Use Dark Theme