: What are the search engine affects of registering the same domain on multiple top level domains? I'm looking to register a few more domains for my company, I have my-company.com at the moment,

@Karen161

Here is the Google official video with the answer

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@Heady270

Your first option is the best. You should duplicate the same content across all the domains. Then you should:


make slight modifications for localized (localised ;-) spelling of some words.
convert any prices into the local currency
Use the local number format 35,000.00 vs 35000,00
Change anything else such as shipping options that would be different in different places


Google allows duplicate content for localization purposes. It does not penalize for such duplication, in fact it rewards it by ranking your local sites higher in local search.

There is a good answer that is worth your read on: How should I structure my URLs for both SEO and localization?

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@Gloria169

If you wish to rank well in each country's indexes, then having a local, and importantly a localised, site will help.

For that to work though each site will need to respond correctly on their domain, rather than 301 redirecting to .com.

More information on various techniques you can use can be found on Multi-regional and multilingual sites on Google's webmasters support site.

Just duplicating the content on the domains will lead to various other problems, potentially including down ranking for duplicate content (manageable through use of canonical and href-lang alternate meta tags to tell Google which domain it should favour).

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