: URL for website with multiple currencies It seems that most of the websites which handle currencies keep track of the current currency throughout the user browser session and not through the
It seems that most of the websites which handle currencies keep track of the current currency throughout the user browser session and not through the URL itself. This way, when sharing the URL with friends, the content might not be the same since the browser session will be different.
What do you think is the best practice to handle the URL of a website with multiple currencies? A different currency denotes different content hence my opinion is that it should be embedded within the URL itself, similarly to how one would embed the current language parameter within the URL or sub domain.
What would you think is the best option?
Querystring parameter appended to each page, e.g. /en/my-page/?currency=USD
URL folder, e.g. /en/USD/my-pages/
Anything else?
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Throughout our research on this topic, we have found out that it is important to make sure to avoid duplicate content on page. If when toggling the currency choice, the only change in content is the price values of the items, then that can be considered as duplicate content for search engines and if you have multiple users linking to different currency versions of your same page, you can be losing out on link juice.
For this reason, it seems to be ideal to initially set the currency selection through a querystring variable which then stores the user preference in session or cookie. Apart from that, it is idea if you set the canonical URL of the page to be one version of the page, such as in the default currency.
This makes sure that if somebody links to the page in any of the currency, the link juice is all transferred to the same default currency page and not distributed between multiple version.
More information on this as per the article on www.webmasterworld.com/google/3165033.htm.
Rather than build pages around currencies, build pages for users from different countries. See: How should I structure my URLs for both SEO and localization? Google allows sites with substantially the same content if they are targeted at users from different countries.
The targeted country should be part of the host name or folder structure, not a URL parameter. So your website should have sections like:
/en/us/my-pages/
/en/gb/my-pages/
/fr/fr/my-pages/
Where you change not only the currency, but the language of the page when appropriate.
When you do this, make sure you register each folder in Google Webmaster Tools and set the geo-targeting for each folder.
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