: Similar content on multiple pages. How does this impact SEO? I recently posted a question about using a site structure similar to what's shown below. example.com/bikes/foo-bike/wheels //content

@Tiffany637

You can 'dilute duplicate' content by adding unique content around it. What I might do here is add a unique description for each bike if possible. Even if they are similar, but slightly different you should probably be able to create an interesting, unique description.

Say for example that one bike is more geared towards beginners, but the other one is more for experienced riders.

some thing like:


The big brother to the Foo-Bike, the Bar-Bike uses the same perfect
frame geometry, but comes with an extra inch of travel up front so you
can suck up those drops with ease. As the gear set in the Foo-Bike is
probably the best around, we use the same setup on the Bar-Bike, but
we have added a bashguard to the bottom of the chain disc to ensure
you never get hooked up while hurtling down the trails. We have also
kept the same top of the range wheelset, as is featured on the
Foo-Bike, simply coating them in extra wide Nooby tires to ensure you
always stick to the trail, however fast you are gunning it!


If you're adding a unique description like that (and one on the other bikes page), then you can list out the components specs of the bikes, without really worrying about duplicate content across the pages.

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