: Does robot traffic visiting your website have any advantages? What are the advantages of having bot traffic on your website? Will it raise your SEO ranking on Google? Real visitors would raise

@Shelley277

Robot traffic does not affect page rank. Whilst robots can & may index your website, the sheer volume of robots hitting your website does not play any role whatsoever in affecting your page rank, the driving force behind Google's organic search traffic algorithm.

Brian Dean shared a very, very comprehensive list of factors which influence this which can be found here:

Backlinko - Google Ranking Factors

A lot of what he references are updates directly from Matt Cutts who leads the web spam team at Google, and works with the search quality team on search engine optimization issues.

One thing I personally found out the hard way is that SEO is not a destination, but quite literally a life-long (or at least for the duration of your employment) journey. You'll never really be finished with it & there are constant updates in the field which will require you to stay on top of things.

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