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Hamaas447

: Analytics ignoring advertising features setting I've been having trouble with my Demographics reports in my Google Analytics account that I administer. After I log in, I expand the Audience tab,

@Hamaas447

Posted in: #Advertising #GoogleAnalytics

I've been having trouble with my Demographics reports in my Google Analytics account that I administer. After I log in, I expand the Audience tab, then Demographics, and then select Age. There is a note that says:

Some data in this report may have been removed when a threshold was applied. Learn more


Clicking learn more informs me about the data threshold that is applied in order to prevent showing personally identifiable information. I am aware of the threshold and it hadn't been a problem in the past as the number of users on my site are well beyond that threshold. When I expand the date range for a year instead of the default month, I see that I was collecting demographic data earlier, but for some reason it all stopped on November 10, 2014; it dropped to zero. I did not change anything with the analytics tracking code around that time.

To complicate the situation, I recently noticed a notification in the top right that says my Advertising Features setting is turned off. The problem is... it's not. I have clicked the link that says check again and waited a day, but I am still receiving the notification. Any ideas why Google is ignoring this setting and not collecting data?

The alert:



My settings:

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@Merenda212

Universal Analytics code alone isn't enough. You need to either set the Advertising Features in your settings or in your code itself. Have you gone into the Admin Property settings and enabled this, as explained in the link i shared in my comment above?

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