: For tour and travel packages, should I use the Product or Service schema markups? If a company lists tour and travel packages on their site with proper price info and a link to book that

@Ogunnowo487

If it has a price and/or if it can be booked, you have to use an Offer item.

The item that gets offered could be a Product (this is not only for tangible things!), a Service, an Event, or a CreativeWork.

I think in your case Event might make sense, but this ultimately depends on your specific case (your understanding of the tour/travel packages) and which properties you want to provide. Event is only appropriate if the date of the tour/travel is settled. If it’s instead something like a boilerplate, Product or Service should be used.

Note that you don’t have to provide an item for the thing which you offer. If you don’t need more properties (and if you don’t want to provide the additional data that something is an Event or whatever), you could use Offer only.

Properties:


Event/Product/… → offers → Offer¹
Organization → makesOffer → Offer²


¹ inverse in case of Product/Service: itemOffered

² inverse: offeredBy

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