: Aggregate Rating not displayed in Google search results I have applied structured aggregate rating to my website using Schema.org but after a couple of months the 1 to 5 rich snippets are not

@BetL925

Displaying of rich snippets isn't a must from Google. Even if the structured markup is error free, rich snippets could remain not displayed. I see two main causes for non-displaying of rich snippets:


there are too much pages in index and a big part of indexed pages is valueless, like the whole content in folders year, tag, u, category etc.
there too few pages with rating amount > 0


I would let indexed only content in the folder /documentary/ all other pages i would set to noindex, follow.

Then i would setup documentary page titles without watch documentary at the beginning.

After both steps i would upload new sitemap, only with documentary-pages and wait a bit.

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@Shanna517

Not saying that this is the reason for the problem, but it seems that you shouldn’t use reviewCount unless you have reviews (in contrast to ratings, which ratingCount is for).

From Google’s guidelines for the Reviews/Rating Rich Snippet:


Make sure the reviews and ratings you mark up are readily available to users from the marked-up page. It should be immediately obvious to users that the page has review or ratings content.


Your example page says that there are 4 reviews (<span class=ratingCount itemprop="reviewCount ratingCount">4</span>), but it has 4 ratings, not 4 reviews, as also confirmed by the page content:


Reviews (0)

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@Ravi8258870

I can't see an error. As you say, Google displays them "at discretion" so you may be doing everything right and still not see Rich Snippets.

That said, worth noting there was a bug with review snippets for a period in February and, judging from Mozcast, another blip last week.

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