: Is AMP suitable for a non-periodical website? I am working on a project to convert some documentation into a mobile-friendly form. The current documentation is outdated and is using MediaWiki,
I am working on a project to convert some documentation into a mobile-friendly form. The current documentation is outdated and is using MediaWiki, and the formatting is extremely unfriendly for mobile. In addition it is organized in an extremely confusing way. Since I am doing this as a third party, unrelated to the company that wrote the original documentation, I have more or less free reign on designing the site.
I was considering developing a Progressive Web App to display AMP content, as I found that recommendation in AMP's documentation, although the page now seems to be a 404. Part of my reasoning is that my main motivation for developing this site is to make the documentation better for mobile and better organized, and adopting AMP would force me to develop with that in mind. It may also help improve search rankings.
Although AMP is said to be designed for static content, most information around it, including Google's example for PWA+AMP, seems to focus on blogs and news articles. Now a Wiki-esque documentation is not a periodical-publication like a news article or blog.
Is AMP a suitable format for non-periodical websites? Or should I simply stick with making the website responsive using something like Bootstrap?
I apologize if I haven't been very specific in regards to what is "suitable" as I'm still going through the AMP documentation, so I don't have very specific questions yet.
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My answer to your question if AMP is a suitable format for non-periodical websites is: YES. AMP is targeted more on the page speed load of a website. Think of it as a mobile version with faster loading speed (responsive to all mobile devices) of your main site. I don't think it's only applicable to news sites. I am not sure if you've heard that Google is now using AMP on its email. So most likely, big G is going to roll out a notification requiring web admins to make their websites AMP validated. AMP is now integrated in the Google Search Console.
I think the best thing to do is to use a better CMS to your content (like Wordpress) to easily create the AMP version of your website. It will also be easier to manage content as opposed to the outdated MediaWIKI.
I asked myself the same question a time ago and decided to create several sites only in AMP. They had different content (static, blog, forum...).
In general, I achieved better user metrics (time on site, pages per session, bounce rate) and improved some SEO ranking. Best of all, I had only one version of the page to maintain.
On the other hand, the limitations you have been told on the comments, but there is always a workaround.
I recommend you to watch the AMP Keynote Conf 2018, especially how Aliexpress migrate to AMP.
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