: This is a dreadfully broad question but there is one thing I can say with a fair amount of certainty: UI design does not start with the color palette. You may have a brand that has a

@Cooney243

This is a dreadfully broad question but there is one thing I can say with a fair amount of certainty:

UI design does not start with the color palette.

You may have a brand that has a color palette. They may even have UI guidelines defined. But the most important thing is to layout your information and work through the interaction of the page. Color supports the brand but it also supports the interaction. When you have your data and actions positioned, you can use color to influence the users decisions.

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