: Am I being asked to plagiarise? I have a client who has asked me to design a new logo. I had designed the current logo some 12 years ago and it's time for a brand and logo refresh. The
I have a client who has asked me to design a new logo. I had designed the current logo some 12 years ago and it's time for a brand and logo refresh. The client has asked that I use three typographical symbols to represent the company. However, two of those symbols are currently (and very prominently) being used by an internationally renowned gallery and museum in a similar way.
I've suggested that its neither good design nor a sensible brand direction to use another organisation's logo and brand elements - even if it's a different industry and context. Yet the client wishes to pursue the idea. Am I being asked to plagiarise?
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I would tell them that they are plain and simple risking a potential lawsuit that could kill their business.
If they dont value your original logo ideas, then maybe you should consider moving on. I wouldnt want any potential legal issues as a result of something I designed.
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