: What are the best ways to represent different sections of text in one banner? I am tasked with creating banners for individual lecture series. I need to display the topic of the talk, the

@Smith574

It depends on the given subject matter.
Different sections of text used in one banner seems clumsy.
No matter which text is used and the thing is text character describe the information.
And the best way to represent the texts in one banner is playing with them in clever manner, perhaps by changing the

Size of main text with their relative text character
Text color information
Smart use of text in white space..

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@Rambettina927

One type family won't kill your design

Hierarchy can be communicated via numerous devices:
Size,
weight,
color,
position,
and surrounding elements
all contribute to perceived hierarchy.

A change in typeface just says "something changed" — it doesn't necessarily establish order.

In this sample the head and subhead are the same size (if you don't count minor correction for optical variance between bold and light). A shift in weight and color structures the info.

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@Caterina889

Overall I find remaining consistent with typefaces helpful, but vary the faces. Use different faces (bold, italic, black, etc.) to create visual separation in conjunction with size.

First I'd determine what the imperative information is. If there are several of these banners, all focusing on the same talk but varying in date and topic, then the topic and date become the most important information to convey.

These should be more prominent than the global information such as the global title and the doctor's name. Although if the doctor is well known in these circles, his name may be a huge pull as well. In which case I'd have to rethink.

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