: Logo with glow looks harsh I have made a logo which needs to be usable by people such as putting into documents and such - Indesign docs and general use. It is based on a neon light

@Chiappetta793

I think the glow needs to be the colour of the type and less white as it's not very realistic of a neon sign.

Like so (sorry about the quick edit):



As you can see here it doesnt have a white glow, it has a blue glow because the letters are blue.



What you could also do is turn down the opacity of the glow so it's not a strong on darker backgrounds.

Do this by actually creating a dark layer under your 'neon' and adjust it until you're happy.

If you want the logo to stand out nice on lighter backgrounds then you may just have to create two versions of the logo, one for light backgrounds and one for dark.

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@Annie732

Anything with a transparent "glow" or drop-shadow will look different against different backgrounds.

What you need to do is create multiple logos with different coloured backgrounds, and the glow optimised for those conditions.

An alternative to this is to have your logo permanently on its own background (like a car badge for example) and no glow/shadow behind that.

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