Create a colored layer on top of the image requiring the effect.
Change the blending mode on the layer palette
Various blending mode will show different type of effects that would look good.
Also can try different adjustment layers blending modes

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@Karen819

Looks like the blending mode of that layer is just set to multiply. Obvious then there's some focus manipulation on the picture underneath too.

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@Samaraweera207

Set Document color to RGB and place the image. Draw the rectangle and fill it. Then on Transparency Panel change Blending mode to Multiply.

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