: What qualities should I look for in a font for an educational establishment? I am trying to create a website for schools targeting elementary to high school students, and was wondering what

@Deb5748823

Without knowing more about the content of the site, I could see three paths:


If the website contain large blocks of educational text, I would
look for


Legibility and ease of reading
Clean lines (free of distraction and emphasizing simplicity)
Friendly rather than intimidating


One of the more commonly used sans serif fonts would fit the bill
here.
If the website is trying to establish itself as an educational
institution to convince parents and prospective students that it is
legitimate, a serif font would probably work better.
If it's an art school, alternative school, or a new-age school, for example if the institution is similar to The Parsons School of Design, I
would look to a bold sans serif (e.g. Helvetica Neue).

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@Caterina889

From what I can understand, your asking what style of font best characterises the 'ideal' educational institution - respected, safe, knowledgeable.

This is a very personal question as the subject of fonts is a very subjective one with many personal responses pertaining to the context of exposure to various graphical triggers.

Personally, in educational institutions, I view the Serif typeface to be more authoritative, as opposed to Sans. Despite the 'older' look, which many may perceive to symbolise 'lack of progress', the font as a whole invokes a sense of foundation and stability, due to the longevity of its existence.

Times New Roman is one of the most basic and you can delve further from these.

Some pragmatistic examples include many universities, especially the top 8 in America (IVY league) which primarily incorporate these.

A good example of more modern alterations extend to Massachusetts Institute of Technology, who have a badge with the older Serif look, whilst maintaining a modern Sans typeface.

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