: How to create interactive emails? What programmes do I need to create an email newsletter that can contain hyperlinks, artwork, video or links to video etc . For a long time I've been making

@RJPawlick971

Graphic Designer here that does to many emails.

adding anything "interactive" is a no-go. it relies on script and server communication. which gets stripped by most email clients. the effort to put it in, isn't worth the amount of people that will actually see it. factoring in the open rate, code stripping, spam filters, etc. spending 3 hours on an email only to have 20 people see it is annoying to me, and my boss. code stripping was done, I'm assuming, because it dramatically slows auto replicating computer viruses. I would be willing to bet good money that spammers would start adding malicious scripts to emails if they could, if they aren't already.

for adding videos, you're best bet is to feature them with a thumbnail, at the top of the email content, then make sure the link is pointing to youtube (whitelisted by many clients, and people), and clearly labeled as a youtube link.

if you're unfamiliar with coding, a WYSIWYG editor would be your best bet. I've use constant contact at work, and hate it. i use mailchimp for anything non-work related, and it is much better and free-ish, it has a WYSIWYG editor, and you can also copy/paste your own code if you feel adventurous.

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@Voss6371140

The best way to make some email campaigns is to use MailChimp. You create the assets, in this case to make it interactive, you could add gifs and videos etc. Whatever you can create really. Plus they offer a great beginner package and they make suggestions etc to help you out.

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@Murray976

JUST DO NOT DO IT!!!

I know. It's a worthy cause. Etc.

Everyone believes that. Even used car salesman, home loan lenders and chemists specialising in viagra for perverts.

Use email in the most modest, humble, honest way you can. Provide the information for the call to action on a website. Use the modest, humble honesty to direct them to the link.

Less effort, higher conversion rates.

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@Lee3735518

You only need a graphics program to make the images that will go in the email but for the layout itself you do not need to use any specific program. You could code it in notepad or an online code editor like jsFiddle. Just remember to use inline CSS and tables!

If you want to design an email from scratch then you will need to learn code (HTML and CSS). You still may need to learn some HTML and CSS if you plan to edit a template from an email marketing company like MailChimp or Constant Contact.

If you have no to little experience coding I would suggest you use an online email marketing service to edit a template and make it your own. A template is just a starting point and you should be able to change it to your liking.

In my experience Constant Contact gives you a lot of control but is annoying to use and MailChimp is very easy to use but less overall control.

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