Mobile app version of vmapp.org
Login or Join
Sarah814

: Logo Design Does Not Meet Standards So I recently started working for a company (I am a software engineer) and due to emergency situations, I had to cookup a company logo from a jpeg file

@Sarah814

Posted in: #Critique #Logo #Typography

So I recently started working for a company (I am a software engineer) and due to emergency situations, I had to cookup a company logo from a jpeg file the company had. What I made and the company had are pretty similar and presented below:



Please realise that I am no professional graphic designer, yet even to me, this logo feels, well odd. Is there any ratio, design tips, ideas etc. to make this logo more pleasing to the eye? What Have I (and the previous designer) got wrong?

10.01% popularity Vote Up Vote Down


Login to follow query

More posts by @Sarah814

1 Comments

Sorted by latest first Latest Oldest Best

 

@Cugini998

You have two symbols in your logo but they fall into the background because the color values are pretty close. If you darken the yellow to an orange it will give you more contrast from the background. The font could be a lot stronger, right now it's reading like a title instead of a logo. Based on the name of your company the graduation cap is probably the most important symbol. You should make that large and recognizable.

This is a great analysis on the principles of design.

Before



After

10% popularity Vote Up Vote Down


Back to top | Use Dark Theme