: What exactly is a presentation or pitch deck? I have seen these terms in different places, so when a client is requesting a presentation or pitch deck to be delivered, does that mean a Powerpoint

@Shakeerah625

IMO this question is too opinionated.

You should ask your client what they want, not ask what the average client wants and blindly aim at that.

For example, what if they want letterboxed images for a customized HTML image caroussel? Neither of the mentioned options in other answers (PPT and PDF) would be ideal; a zip file with JPGs would work best.

Delivery medium is a specification of the assignment and should be discussed beforehand.

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@Berumen635

"Presentation" and "Pitch Deck" both mean a slideshow. The most common types are PowerPoint and Google slides, but there are many more presentation programs.

I think a PPT file is clunky as a deliverable; it contains the original, editable slides along with the slideshow, and it takes several steps to start the slideshow. Unless your client wants to be able to do their own edits I would not send a .PPT. I think a multi page .PDF is perfectly acceptable, compact and fool proof.

Pitching the pitch is a whole other story.

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@Ogunnowo857

Unless your client has explicitly specified a format, you're essentially wide open re: what file format you use. That being said, it's usually best to go with something that is widely recognized/supported, so PPT(X) or PDF is likely the way forward. Your client might be confused if they're expecting a PPT(X) and receive an EXE (self-contained slideshow), for instance.

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