: Other ways to avoid Google PR to flow to some pages of your website? I was looking at this website other day: www.matieventi.com Using Google toolbar I saw its HOME PAGE has a Google PR of

@Welton855

There are a couple of different aspects to this issue.


The PR from the toolbar is usually the PR from 2-3 months ago. It is not kept up to date by Google externally. So are the pages new or have they been updated recently?
While some of the pages have some PR (2-3), Google has stated in the past that the PR is split between all links leaving the page. All of the pages with PR on this site have 15+ links leaving meaning you have to take the PR of the page and divide it by 15. Google also says you lose some amount of PR on every link out, roughly 10-15% according to Google. That means internal links from a page with PR of 3 give (3/15)*.9 = .18 PR. So if the only links to the pages with 0 PR are from a page with 2 PR and a page with 3 PR then we can assume those pages are receiving a PR of about .3 PR which isn't enough to show a PR of 1. There could be other pages I am missing with PR that internally link to the pages with 0 PR but probably not enough to get to one.
The pages with 0 PR in general have little to no descriptive text. The pages www.matieventi.com/ (PR 3) and www.matieventi.com/exclusive-mati/ (PR 2) both have paragraphs and/or lists that describe what the page is about. In contrast, www.matieventi.com/contatti/ and www.matieventi.com/category/hotels/ have almost no text on them at all and no PR. Google could look at this as a negative because they don't know what the page is about and so it gets no PR.
The only other factor is external links to the site and it is pretty clear the main page has at least some links. However, if the other pages have no links then this will also effect the PR.

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@Kristi941

Google probably just isn't publicly reporting those pages' PR in the toolbar. But that doesn't mean they don't have any yet. You just can't see it and won't until Google pushes out a toolbar update.

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@Deb1703797

While there are a lot of other factors involved, the basic premise of PageRank is that pages are assigned a trust/relevance ranking based on the quality and quantity of other pages linking to them. Don't forget that those links can come from other sites as well. The simplest explanation is that those two pages are either the most popularly linked pages from other parties or they are where the site owners concentrated all their external link building efforts and the other pages simply don't merit that much attention.

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