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Tiffany637

: Because sites still link to the original URL and not the new one. The number of visitors won't have dropped but links are weighted higher than visitors in the algorithm. PR is not transferred

@Tiffany637

Because sites still link to the original URL and not the new one. The number of visitors won't have dropped but links are weighted higher than visitors in the algorithm.

PR is not transferred from one site to another with any type of redirection, it always needs to build it up again. Having the right redirects is merely the quickest way for this to happen.

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