: What's better for SEO for many international markets? Right now, we're working to migrate our company sites for international markets to this scheme www.company.com/[2 letter country codes] www.company.com/uk
Right now, we're working to migrate our company sites for international markets to this scheme
company.com/[2 letter country codes] company.com/uk #for United Kingdom company.com/au #for Australia company.com/jp #for Japan comapny.com/ #for united states, and non identifiable.
However, in google webmaster tools, we can geo-target each directory, but not the root. If we geo-target the root with US, all the other markets will inherit.
Is it better to move the US market to /us/ or leave it where it is?
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I think by Geo-targeting all the other sub-folders you will be inferring the main top level domain be used for anything else and hence the US market.
I would not make a sub folder for the US.
Is the primary market targeted for the US? If yes, I would leave it as is. The shorter domain will increase your hits on the SERPs and will allow you to keep whatever status is currently associated with company.com.
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