: What Factors affect Google Auto Complete What factors affect Google auto complete? It's not sheer volume of traffic, it seems it's a mixture of traffic volume and bounce rate? Anyone with insight

@Sarah324

As with most things related to Google's search results this information is not publicly available. It probably has a lot to do with link popularity and search volume but I'm sure there are more factors involved.

If the speculation in the comments above are correct your best bet is to see which pages rank well for that term and either try to outrank them with a positive message of your own, or if they are slanderous, use legal means to have them taken down.

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