: Sudden drop of pageviews/visit and increase of bounce rate in Analytics Google analytics stats: 04 june 2012 Visits: 4.423 Unique visitors: 3.558 Pageviews: 77.352 Pageviews / visit: 17,49 Visit length:

@Pierce454

This is a rather old question - but looking at the dates: Sometimes Google Analytics takes 24 hours to get the final numbers. Even though visits are usually almost correct right away, the page views and thus also the bounce rate are updated in the evening of the next day.

If Tebb is still around: Can you have a look a the data again and tell us if it was updated, please.

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@Si4351233

I would drill down under Traffic Sources and determine where the drop was from. Was it evenly spread between direct, referral, organic, and or paid? Or was it a single source that dropped off? If a single source you can drill down further to figure out from where. I worked with a client who had a large drop in traffic which turned out to be from Google images. All the while organics were up 20%. You should also check to make sure your not infected with any malware at sitecheck.sucuri.net/scanner/

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@Bethany197

you could try running an alternative analytics allong side google analytics to see if its a glitch with your google analytics, but this would only help going forward

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@Karen161

Perhaps your site was running particularly slowly and people got frustrated and left. Have you checked any server performance reports?

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