: How to offer a cookie opt in/out to users? Possible Duplicate: Google Analytics and the EU cookie directive. Who will fall foul of the law? Google or the developer? I intend to
Possible Duplicate:
Google Analytics and the EU cookie directive. Who will fall foul of the law? Google or the developer?
I intend to use Google Analytics, and as I understand it I will need to offer users the option to opt out of cookies.
The question is this:
I hate these constant cookie option boxes, everyone I ask it getting annoyed by them too.
It's nice to have the option, but we all know they have been in use for well over a decade.
So - how big of a deal do I have to make about the fact that I'm using Google Analytics? can I pop a small link at the bottom of the page, maybe integrate it into "Privacy policies" page, and give people the option to opt out there?
This would be very much the "Assume the majority of users don't mind, but at least make the option available" stance.
Ironically setting a cookie seems to be the only way I can see to enforce the opt-out as IP's change.
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Assuming you're talking about the UK implementation of the cookie law, there's a fairly good guide from the International Chamber of Commerce (PDF) on this, which covers most cookie types and what you should be doing as a site owner.
In the first instance, you should really perform a "cookie audit" so that you understand what cookies are being set by your sites, and then document these in an accessible place - for example a "Privacy and Cookies" link in the footer. However, this isn't considered sufficient for "explicit consent". Implied consent is only really acceptable for "Strictly Necessary" cookies such as those controlling sessions for shopping basket or authentication systems.
Google Analytics fall under the "Performance Cookies" section, and as such consent should really be gained, however some people are deferring to Google for this one, which while "easier" may not be sufficient. There are tools out there that will help you block these cookies until the user has accepted them (note: I'm not affiliated with them in any way, but I've implemented their system on a few sites very easily).
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