: Adwords traffic showing up in Analytics as organic traffic, not paid? I've got Adsense ads running driving PPC traffic to my site. When I go into Google Analytics under the tab Traffic Sources
I've got Adsense ads running driving PPC traffic to my site. When I go into Google Analytics under the tab Traffic Sources > Search > Organic, I get all the search terms people have come through for. I can't tell if they're from organic or paid search, but I believe they are paid as I'm not ranking organically for the terms that I'm getting traffic through.
If I go under Search > Paid I get nothing.
They are linked via > Tools and Analysis > Google Analytics.
Any idea what might be happening?
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You either have your URLs improperly tagged (incorrect medium) or in your AdWords account you need to select "URL Auto-Tagging" *referenced from this link
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