: Does using a country domain (TLD) negatively effect a site's search ranking if the site content isn't country specific? Possible Duplicate: Does Google penalize .me or .tv sites?
Possible Duplicate:
Does Google penalize .me or .tv sites?
I have a website in which the content is not country specific. The TLD is currently .it but the company is hosted and based in the United States. I'm wondering if a .it domain will negatively effect the site's search rankings. Is it better to use a .com TLD?
For example (I don't actually own these domains), would the domain love.it have a worse ranking than loveit.com? (Assuming the content of the sites is the same)
I've been searching everywhere for an answer with not much luck. Any advice would be very helpful.
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However, Google does use gTLDs as a signal for geotargeting, so if you can avoid using a gTLD for content which is intended to have a wider audience than a specific country, I'd recommend doing so.
There's a very similar question/discussion here: Advantages of country TLD vs. .com
No. From Google's FAQ:
*.com, .org, .gov, .ponies—does my top-level domain impact my site's performance in search?
Google's goal is to return the best and most relevant results to the user, regardless of the top-level domain. If our system determines that the best result is a page on a new gTLD, we'll return that page in search results.*
support.google.com/webmasters/bin/answer.py?hl=en&answer=1050724#gTLDs
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