: Does using dynamic DNS hurt SEO? I am planning to launch a new website targeting the country I am based in. Webhosting here is very expensive and for what you pay in other places for a dedicated
I am planning to launch a new website targeting the country I am based in. Webhosting here is very expensive and for what you pay in other places for a dedicated server you will get the shared hosting deal of 2005 here.
Since I have reasonably fast internet at home I am considering to host the website on a small server here by using dynamic DNS.
The opinions on this and SEO don't seem to be so clear, so I am wondering if I would have to expect any serious negative effects in terms of search rankings through this?
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A hosting decision is something that can be changed at any time. If hosting at home is cheaper for you, then go ahead and start that way. If you find that your site's performance is poor or you have downtime because of home hosting, then you can always switch to other hosting later.
This is exactly the path that I took when I started. I hosted my website at home and only moved it to a better server once it was ranking well enough in search engines and getting a fair number of visitors.
I would recommend that you buy a domain and use that with dynamic DNS. Often you can get a free subdomain with dynamic DNS. Don't use that for a website that you want to rank in search engines. Those domains often have spam on other subdomains and search engines don't rank them well (or at all). The free subdomains could also be taken away from you at any time and for any reason.
I agree with other answers to an extent. Hosting from a data center is almost always more reliable and faster than hosting at home. The problems with hosting at home that could hurt your rankings would be poor speed and downtime. Data centers are better because:
They are built where internet is fast
They have multiple connections to the internet for redundancy
They are built near power plants so electricity is cheaper and more reliable
They have backup power
You can get a static IP address. With a dynamic IP address at home, you will have at least a few minutes of downtime every time your IP address changes.
As far as I know dynamic DNS isn't a big SEO ranking factor. However, page speed is. There's a big possibility that users will immediately close your website if it loads very slow. Hence, this can increase bounce rate, which will then make Google think that the users who were in your site weren't able to find it useful since they close it immediately.
There are tons of search ranking factors that also be considered. Page speed is just a fraction of it.
I wouldn't recommend it, speed is one thing, bandwidth and usage limits set by your ISP is another. Along with likely poor reliability, it would be a nightmare and most likely much slower response times which will have knock on effects SEO wise if its inconsistent and unreliable.
It would be hugely dependant on the resources and traffic your site generates, I'm "assuming" its reasonably good considering your wanting a dedicated server rather than settling for a reasonably price Malaysia VPS. ( which seem to be available for industry average prices )
You have other options available such as using a premium DNS such as Cloudflare, DNS made easy, Rackspace DNS ( A couple of those offering free DNS in a limited form too )
Or setting up your own Nameserver clusters with smaller, more cost effective VPS's based in local country and serving a cheaper US based dedicated server. But there is of course additional cost and management in doing your own nameservers, since cost seems to be a motivator its probably counter productive.
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