: How should I proceed after hours of not finding balance in this design? Problem / Question: I designed a logo for a little project I just began contributing on, but there's a problem: The

@Welton168

I think the lesson I learned from this may benefit others in the future:

When it just isn't working, try re-thinking your design.

Sometimes it's good to just play it simple. Although the simplest solutions can often be the hardest to reach:



While this isn't related to the question directly, it's indirectly important: I kept working a design that didn't seem to want to be what I needed.

In the end the answer was to revisit my objective and ask: Am I trying to create something because I like the style, or because it's the right style for the job at hand?

The answer was obvious in this case.

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@Vandalay110

Here's a quick take on your original idea using the same lines as the X to create balance and combining parts to reduce the overall size of the logo.

Personally I believe logos should come down to the simplest form possible to create a striking presence.

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@Kevin459

I think you could just work with the F that you have and adjust the other letters. A quick cut/paste fiddle around, reveals to me that it has too much space between letters, and imo, the whole thing would flow so much better if the I was italic - I also flipped it horizontally.

I made a quick square mockup, don't really know what to write, the picture says most of what I can offer.



The change of colour is a result of the blending modes used to get it to an acceptable state of example in the quickest possible time.

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@Sims5801359

Maybe smaller horizontal line on f now, with less space between letters :)

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@Steve758

Can you use one of the front slash line from the x letter and work something out with that? It could give the logo a nice flow. My suggestion is a 5 minute work with bad proportions, but it might give you an idea of something....

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