: Should I accept my own redesign? have a webapp where I make http post requests and I wanted to improve the form where users post advertisements. Now when I improved it, how do I actually
have a webapp where I make http post requests and I wanted to improve the form where users post advertisements. Now when I improved it, how do I actually measure or know that I made an "improvement"? The load time is quicker, the http requests are fewer, but how to I measure usability?
The prior version of my ad posting page looked like this and was successful.
The new version looks like this and gets better results in tests.
Should I accept my own redesign already, or should I improve it more?
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To measure the success of two or more website versions you can use A/B Testing coupled with an analytics service to compare a wide range of metrics such as time spent on page, click-through-rate (CTR), buttons/links interacted with most and much more.
Once you compare those metrics with a large enough data set you should be able to see what's working well, what needs to change, and either choose one version, or chop and change parts to bring together a version that combines the successful elements of each version.
Large companies use this method for both small and large differences, from whole different versions to just a different call-to-action.
One well trusted A/B Testing service is Optimizely where you just include a snippet of code on your page and it injects the different versions of the websites.
This is undoubtedly one of the most logical ways to decide between two or more website versions.
So I am not sure what it is exactly you are looking for so I am just going to take the opportunity to give you feedback on the design.
I think the labels are too far away from the input boxes, this can me it confusing for users to keep track of what they are filling in.
The social media buttons are far more prominent than the submit button. Not online in color but also in size. Either create more space or make the submit button more prominent. Plus I think that content like social media and copyright belongs in a footer, not right under your content.
My OCD can not handle the fact that your content is wider than the content in your header bar.
I threw together a (not so pixel perfect) example;
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