: Except China, which country will use red for up, and green for down? When I design some stock or investment related things, I found that China is different from country like US. In US, red
When I design some stock or investment related things, I found that China is different from country like US. In US, red color represent a negative trend, and green represent a positive one. In the contrast, China use the red to represent the positive, and green for the negative. What else company have the same color schema like China? Thanks.
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Japan, for one:
www.slate.com/blogs/moneybox/2014/11/17/japan_is_in_a_recession_why_is_its_unemployment_so_low.html
Korea too:
www.businesskorea.co.kr/article/135/%E2%80%9Cbernanke-shock%E2%80%9D-korean-government-paying-sharp-attention-fed%E2%80%99s-exit-strategy
Basically, a trend across many Asian countries.
I'm not sure how reliable it is, but this link seems to have a fairly comprehensive list of color meanings grouped by specific culture. I know that red is typically seen as a lucky color in many eastern cultures whereas it's seen as a danger flag in most western cultures (stop signs, emergency power switches, fire alarms, self-destruct buttons, etc.).
I'm sure there are some decent cog sci or sociology papers on this, but it seems like you're looking for more of a guide to color use in design in various cultures.
Edit: This chart may be a little easier to use; it seems like it was made by / directed more toward designers
I think countries in east asia have the same color represent, like Korea, Japan, and taiwan.
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