: Should I export my logo with the padding? I have finished my logo and I have a question to if it is correct to add the background with padding or not. The content is of course not what
I have finished my logo and I have a question to if it is correct to add the background with padding or not. The content is of course not what you see below, but the shape of it is. My logo consist of a horizontal rectangle that has white edges on black background.
When I shall export this, should I apply some padding around it so the white border that makes up the rectangle is visible? Or should I export it without the black background and specify that you must have at least X number of pixels/inches padding that is black around it?
The logo will be used on cars, web and printed material. I wonder if I should add the black background in the logo itself with some padding so you can see the rectangle stroke.
The black and white version:
Color version:
Inverse version:
More posts by @BetL875
2 Comments
Sorted by latest first Latest Oldest Best
Yes.
Most brand guidelines offer a suggested amount of white space around any logotype. This is done to prevent visual confusion when the logo is used.
While it's definitely possible to add padding later, building this padding directly into the file ensures it remains consistently proportional upon scaling and won't be overlooked.
No.
You can add any padding via CSS if this goes up to a website, or just add white space around it if you're going to prepare a printed item. The amount of minimum white space can be defined similar to the below (check out their full corporate guidelines document).
Depending on the background colour of each item (web or print), use either the b&w or the inversed version. It is usual for a logo to be prepared in full colour (like the one below), plus a monochrome (b&w) version, and in some cases a reversed b&w version.
Terms of Use Create Support ticket Your support tickets Stock Market News! © vmapp.org2024 All Rights reserved.