: Why keep brand guide and high quality logos private? I was looking for (university) logos and brand guidelines on how to use them. I know for sure that they have both in high quality. But
I was looking for (university) logos and brand guidelines on how to use them. I know for sure that they have both in high quality. But they quite often need an account to access them. Why? Why don't they allow anyone use these, and just make them publicly available? If I had a company, I would prefer people to use its logo in high quality and in accordance with the designer's vision.
I am not a designer (but a web developer), so I wasn't taught about any of this, but I have an interest in graphic design.
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Mostly this kind of stuff is on an intranet, for employees and students only. Things on the intranet are not necessarily put purposefully there behind a wall. It's just that people outside have very little use for this.
While it's true that the original designer has a some interest in keeping them out of public circulation, it's hard to know for sure if you can or cannot distribute the document freely outside of the organization. So it's just easier to keep it on the intranet.
You can probably access it by asking nicely.
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