: Google Analytics - Sales Performance transaction reversal This is an extreme problem for our marketing department. While testing a new feature on our store, someone put in a test order for

@Pierce454

I had to to this as we had something similar and the amount and quantities were a lot higher. I ended up talking through a solution with an SEO guy at the software company we were using at the time and I had a simple .html file which I executed from the server.


<script type="text/javascript">
var _gaq = _gaq || [];
_gaq.push(['_setAccount', 'UA-******']);
_gaq.push(['_trackPageview']);

_gaq.push(['_addTrans',
'WEB*******', // *order ID
'', // affiliation or store name
'-148,999,991.06', // *total
'', // tax
'', // shipping
'March', // city
'England', // *state or province
'United Kingdom' // country
]);
_gaq.push(['_addItem',
'WEB*******', // order ID - necessary to associate item with transaction
'151383', // SKU/code - required
'Beetroot *****', // product name
'(not set)', // category or variation
'-1.49', // unit price - required
'-99,999,994' // item quantity - required
]);
_gaq.push(['_trackTrans']);

(function() {
var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true;
ga.src = ('https:' == document.location.protocol ? 'https://ssl' : 'http://www') + '.google-analytics.com/ga.js';
var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s);
})();
</script>


Hope it works out for you.

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@Karen161

The simplest way around it would be to create an audience segment that excludes that particular transaction from any of the reports.

You can find how to create new segments here:
support.google.com/analytics/answer/3124493
In this case you would go to E-commerece, and then select Transactions that don't include 1001581. Then whenever anyone needs to analyse the data, they can apply this audience segment and that transaction will be filtered out.

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