: Critique: Looking For Honest Feedback On A Logo Sketch A little intro: Graphic Design isn't really my thing and the last time I did design was back in 2007... until today that we need to

@Reiling762

I really like your sketch so far, but I think user23248 has a good point about it being used as a watermark on a video/photo. With that in mind, I think you might want to add something to it "DV Photography" "DV Videography" etc. You could just add the "Photography/Videography" below the DV in an italics and much smaller font.

What color are you wanting to work with?

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@Holmes874

I think it's clean and feels like it would speak well to a wedding photography business. Keep in mind that for any logo, it is how it is used (in your case, as a watermark on a photo perhaps, or on an envelope of prints) that reinforces/creates meaning. I think you're on the right track with feel, readability, and distinctiveness.

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@Harper654

Good job!


What are the top keywords/message that pop in your mind when you saw
the logo (albeit still a sketch)?


I second @DA01 - it does not matter, really. What it does have, is "swooshiness" and elegance. As the sketch is right now, it is too "heavy", too dark. But that of course will change.


What letters, in your opinion, are visible? (I'm going for the easy
readability of the logo)


I have no problem seeing DV; to me there is no S in there.


Are there any logos you have seen that is too similar to this one? (If
so, I will take it into consideration and modify the logo)


No, not to my knowledge.


Where do you think I should improve on/any advice to improve


I think this is pretty solid work as it is.

What I would keep in mind though, is to make the final one fairly light. And with that I mean subtle choice of colours, easy on (if any) shadows, outlines, accompanying fonts etc.

This because of the wedding-thing; you want colours that does not take away too much from what will likely be classic wedding colours such as cream, pastels, white, lace-ish etc.

The thing is: many people want - and associate - cream, white, pastels with weddings: the traditional choice of colours. What I do think you manage here, is to also capture the potential for less traditionally-minded clients. A very good thing.

But this all stands or falls on the final colouring and in what context. If you are going to use this as watermark too, I think that will work nicely.

Keep it simple.

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@Shelley591

What are the top keywords/message that pop in your mind when you saw the logo (albeit still a sketch)?


It doesn't really matter. What matters is if it's appropriate for your needs. I think it is. It feels like it works for an elegant wedding photographer.


What letters, in your opinion, are visible? (I'm going for the easy readability of the logo)


D&V


Are there any logos you have seen that is too similar to this one? (If so, I will take it into consideration and modify the logo)


In your local wedding photographer market? None that I know of. :)


Where do you think I should improve on/any advice to improve


It's solid as-is, IMHO. But you could certainly start working on how you might incorporate type into (along with) it.

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@Lee3735518

Good job! I see A and D, and the style feels luxurious and a bit romantic. I like the idea of a ribbon, but I would make it continuous, e.g. removing the parts that sticks out from the D. I made a really quick and dirty mockup of what I had on my mind :)

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@Cugini998

Answers:


Interesting, sophisticated
D,V
I've seen similar style but it's rare.
I don't like the vertical straight line of the D. The symbol can be drawn by a continuous line, except that line. Overall it's an interesting logo but I also feel that the final execution is very crucial. This kind of logos can look really stylish or really cheap, with a thin line between the two.
While looking at it, I made this idea. Use it if you find something in it.

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@Deb5748823

Keywords: complete, business, serious, artistic
I see: D, V
None exactly like this as far as I know.
I would try removing the "leg going to left side" at the bottom part of letter D, that is a little detail that I do like the least about it.




All answers are based on my personal experience, I am no expert :-) Good luck!

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